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PowerLily Gas Tank Program Looking For Mentors
Jan 19, 2017

Image Courtesy of PowerLily

The Motorcycle Industry Council is looking for a few good mentors to help assist aspiring entrepreneur contestants in this year's PowerLily Gas Tank program.

If you want to help aspiring entrepreneurs reach their goals in the motorcycle industry, one great way to do so is to sign up to be a mentor for the PowerLily Gas Tank program. The Motorcycle Industry Council is looking for a few good mentors to fit the bill. You may have been helped along the way and this is a great opportunity to return the favor.

If you are unfamiliar with the PowerLily "Gas Tank" program, it is similar to “Shark Tank," where aspiring entrepreneur-contestants make business presentations to a panel of "shark" mentors. “Gas Tank” is specific to the powersports industry and available only to PowerLily members. It provides a platform for PowerLily members to submit business plans for a new innovation, product or service idea. The finalists then have an opportunity to pitch their idea live to influential industry business leaders at AIMExpo and gain insight, visibility, valuable feedback and industry connections.

Key Activity

  • 2017 Program announced at AIMExpo 2016.

  • PowerLily participants apply for participation by 2/28/2017.

  • Once applications are received, MIC matches applicant with an MIC mentor.

  • Business plans due 6/15/17.

  • On or before 7/14/17, judges narrow submissions to a maximum of five finalists.

  • Finalists have an opportunity to exhibit their business/product and give a 6-minute pitch at AIMExpo 2017. Q&A with the judges will follow the pitch.

  • Business presentations will be evaluated based on set of agreed metrics including monetary growth-potential and overall strategic plan.

  • Please let us know if you would like to participate. We would like to announce the initial mentors as soon as possible to help create buzz, excitement and participation in the program.

Many thanks to the initial group of mentors and judges who helped make the inaugural year a big success. They are all welcome back.

  • Arnie Ackerman, chairman emeritus and founder Motorsport Aftermarket Group (MAG)

  • Eric Anderson, founder and partner, Vroom Network

  • Deb Drinan, director of business development for Nelson-Rigg USA

  • Frank Esposito, vice president of Scorpion Sports

  • Mary Green, past content/editorial director for Dealernews/Advanstar

  • Scot Harden, chief marketing officer at Torrot/GasGas Motos North America

  • Kim Harrison, general manager at Coleman Powersports and MIC Dealer Advisory Council Member

  • Steve Johnson, past president and chief operating officer of Tucker Rocky Distributing

  • Jessica Prokup, PowerLily founder and marketing director at Twisted Throttle

If you have any questions about the program or its time commitment, please contact carnold@mic.org or any one of the inaugural mentors or judges.